Never Forgotten: a Foster's Home Community - CN in deep doo-doo after panic in Boston.

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- - CN in deep doo-doo after panic in Boston. (http://www.fosters-home.com/forum/showthread.php?t=1386)

Quote:

Originally Posted by Mr. Marshmallow (Post 31885)

I didn't really take this as much as a movie promotion, but simply a promotion of the show itself. Aqua teen is pretty big now even before the movie was being produced, so promotion of it on any kind of level seemed almost inevitable.

I personally think this is too funny to take seriously. I mean yes it was a dumb thing to do, sneaking around putting bright weird devices on random locations to promote a cartoon show. But then again, Adult Swim is right up weird alley.

People make costumes, models, statues, and all kinds of weird crap to promote ATHF. This was obviously a much more advanced and public means of promotion, but I think it was just more like fandom power then advertising bout the movie.

But that's just me.

Wikipedia (article here, I like the name -- got a ring to it) says they were "used in a guerrilla marketing campaign for Aqua Teen Hunger Force Colon Movie Film For Theaters" (which, by the way, is possibly the greatest movie title ever), but apparently part of Turner's statement about it just says they were advertising the show, so who knows.

To top it all off, they'd been in 10 cities for two weeks before the people in Boston raised a stink about it.

Still, the worst campaign ever. Unless this was the desired effect.

Do you think the controversy will affect the ATHF movie's box office...?

i KNOW it'll affect the ratings. but it could affect them good, which i think will happen. dont really know why though. but in any case, it will affect the movies' box office ratings.

No, if anything it means the film actually stands a chance of making over 20 million.

Quote:

Originally Posted by Voxxyn (Post 31902)

Do you think the controversy will affect the ATHF movie's box office...?

It's gonna help the movie like nobody's business. Controversy sells movies, it always helps bring people interest towards them. Passions of the Christ, South Park the movie, Da Vinci Code, Borat, everything about those movies screamed controversial.

That's the funny thing though, when people hear how offensive or touchy a movie is, that convinces people to go see it because they become curious at just how racy this could become. People have to know what it is because people LIKE to be shocked, they like things that stir them up.

Or at least they do, even if they don't admit it.

Btw, I just found this and I think it's safe to say how the web is feeling about this incident:

http://www.youtube.com/watch?v=uX0pwe5V9FY

This whole thing is guerilla marketing at its best. This movie was going to be a cult hit to begin with, now it will take over the world.

Not really at it's best. IF no one had reacted the picture would have made 30 mil at best.

We shall see, but it is usually true that controversy does sell.

I agree with that video in that I hate how everyone's using the word "hoax", since they were never meant to be, or to be percieved as, bombs. Ah well, Adult Swim raked in the ratings after that and I'm sure the movie will benefit regardless of how well/poorly the campaign was executed.

I love the "1-31-07 NEVER FORGET" signs.